Autores: Fonseca, M. V. A., Pinto, M.C.L.F.P., Alonso.P.S.R., Dan Junior, E.

Veículo: International Business and Management, Vol 8 , Nº 2 pp 45-64, 2008

Ano: 2008

Tipo: Artigo

Resumo: This study presents a methodology designed to evaluatethe innovation potential of a set of companies operatingin the oil and gas segment in Brazil. This methodology was used as a tool to map these companies, with the purpose of evaluating their innovation potential for the development of pioneer technologies, products and services for offshore exploration and productio nactivities in deep waters. The tool was applied to 33 companies and it is composed by seven macro-indicators, among which are Organizational andTechnological Management, Personnel Management and Technological and Informational Infrastructure. Each macro-indicator stands for a sub-index and the weighted sum of all seven sub-indexes composes the Innovation Potential Index (IPinNova TION) of the company,standardized to a scale from zero to one. An analysis of the instrument used to calculate the IPinNova TION as well as the application of the Principal Component Analysis (PCA) regarding the weights used for each macro-indicator consolidates this evaluation. This work emphasizes the importance of using this evaluation procedure as a tool to support the establishment of governmental policies in developing countries..